Hi, I’m Bhawna.

Product Designer
& Strategist.

10+ years in Product design, research & engineering. Currently designing for

HP - shaping design & strategies across hardware & enterprise experiences.

  • Research-led Product Strategy

  • Product Judgment

  • Systems Thinking

  • Enterprise Systems UX

  • AI-enabled Product Thinking

  • Strategic Storytelling

About me

Driven by strategy, shaped by research.

Currently designing at HP, shaping product direction across hardware, software and enterprise experiences. A CII Young Designer finalist in Service Design and Social Impact. Master's in Strategic Design Management from NID, later teaching design thinking with the WES Foundation and FFE, and chairing the student track at India HCI 2024.

KYMA

Full-Stack Designer

2012-2024

Mugen

Staff Product Designer

2020-2022

Axiom

Designer

2016-2020

Show all

Projects

Projects built on strategy, finished with craft.

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Travel Booking App

StreamLine is a popular mobile banking app that enables users to manage their accounts, track expenses, and make transactions.

Premium UX Template for Framer

Tasks

Time tracking

Timesheets

Reports

Label

Label

Travel Booking App

StreamLine is a popular mobile banking app that enables users to manage their accounts, track expenses, and make transactions.

Premium UX Template for Framer

Tasks

Time tracking

Timesheets

Reports

Label

Label

Travel Booking App

StreamLine is a popular mobile banking app that enables users to manage their accounts, track expenses, and make transactions.

Premium UX Template for Framer

Tasks

Time tracking

Timesheets

Reports

Where I create leverage.

Ten years of learnings and growing

01

AI product thinking

Concept development and prototyping for AI features. An HP concept ranked first among fifteen internal ideas.

02

Enterprise systems UX

Hardware, software and enterprise experiences at HP. Scan Plus, Intent First, and the workflows underneath them.

03

Research-led strategy

Strategic Design Management at NID. Customer service research at ServiceNow. Systems thinking where the brief is still forming.

04

Service design and social impact

Blueprinting journeys where the user is not the buyer, and value shows up across touchpoints rather than a single screen.

05

Facilitation and alignment

Problem framing with 22 firmware engineers at HP. Design thinking with the WES Foundation and FFE.

06

Strategic storytelling

Making a concept legible to people who did not build it. Patihari, official selection, as researcher and field shooter.

Kind words

Words from people I have worked with.

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Let's work together

Bhawna Tak • Strategic Product Designer

Bengaluru

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