Hi, I’m Bhawna.
Product Designer
& Strategist.
10+ years in Product design, research & engineering. Currently designing for

HP - shaping design & strategies across hardware & enterprise experiences.
Research-led Product Strategy
✦
Product Judgment
✦
Systems Thinking
✦
Enterprise Systems UX
✦
AI-enabled Product Thinking
✦
Strategic Storytelling
✦
About me
Driven by strategy, shaped by research.
Currently designing at HP, shaping product direction across hardware, software and enterprise experiences. A CII Young Designer finalist in Service Design and Social Impact. Master's in Strategic Design Management from NID, later teaching design thinking with the WES Foundation and FFE, and chairing the student track at India HCI 2024.
KYMA
Full-Stack Designer
2012-2024
Mugen
Staff Product Designer
2020-2022
Axiom
Designer
2016-2020
Show all
Projects
Projects built on strategy, finished with craft.
Label
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Travel Booking App
StreamLine is a popular mobile banking app that enables users to manage their accounts, track expenses, and make transactions.

Tasks
Time tracking
Timesheets
Reports
Label
Label
Travel Booking App
StreamLine is a popular mobile banking app that enables users to manage their accounts, track expenses, and make transactions.

Tasks
Time tracking
Timesheets
Reports
Label
Label
Travel Booking App
StreamLine is a popular mobile banking app that enables users to manage their accounts, track expenses, and make transactions.

Tasks
Time tracking
Timesheets
Reports
Where I create leverage.
Ten years of learnings and growing
01
AI product thinking
Concept development and prototyping for AI features. An HP concept ranked first among fifteen internal ideas.
02
Enterprise systems UX
Hardware, software and enterprise experiences at HP. Scan Plus, Intent First, and the workflows underneath them.
03
Research-led strategy
Strategic Design Management at NID. Customer service research at ServiceNow. Systems thinking where the brief is still forming.
04
Service design and social impact
Blueprinting journeys where the user is not the buyer, and value shows up across touchpoints rather than a single screen.
05
Facilitation and alignment
Problem framing with 22 firmware engineers at HP. Design thinking with the WES Foundation and FFE.
06
Strategic storytelling
Making a concept legible to people who did not build it. Patihari, official selection, as researcher and field shooter.
Connect
Got an idea?
Let's work together
Bhawna Tak • Strategic Product Designer
Bengaluru
© 2026